Which country
will become world champion soccer 2014!? The teams with the best and most
experienced individual football talents like e.g. Spain? Or the ones with lesser talent
but with more team coherency like Chile or Australia? Quote coach Chile:" they might have better individual footballers, but we have a team".
In order to
become successful you definitely need people with talents and specific
competencies. Still, they are other conditions to be met in order to become
successful.
It is all
about the coherency between all elements in order to create synergy. Successful
people and successful organizations are not "floating" on individual-
but on collective- talent! On teams performing as such with a high drive for
results, output and outcome!!
With the top
football talents of the world the Dutch team lost, in the 2012 european
championship, one game after the other and did not even qualify for the quarter
finale! The best of talents!!!!!????The most experiences and successful
individual players!!?? They didn't succeed as team!!! During the play there was
no coherency, talents on places where they couldn't excel nor was there enough
collaboration in order to succeed!
The coach was
a successful trainer, but was he good coach? Were there enough management
skills in order to create an environment for success? Was there enough insight
to position each talent on the right spot and create a team with focus on
synergy resulting in achieving the objective? Was there enough spirit to create
a team performance rather than individual success?
That is the
objective for every individual, every business and every organization: create an environment for success
transforming each individual talent into a collective talent which makes the
difference in success or failure.
Synergies may be elusive, but
they are one of the most important objectives in business. To acquire
synergy will result in more efficiency, more efficacy and higher
profitability. Synergy is often one of the goals of a merger or
acquisition. The two firms combined may be able to achieve higher
profitability than either firm could achieve on its own. Synergy can be
reflected in increased revenues and/or lower expenses.
For example, a company may acquire a similar
firm, allowing it to expand its product offering and, as a result,
increase its sales and revenues. This could not have been
accomplished had the two firms remained independent.
In management, synergies may be created
between management teams, resulting in increased capacity and workflow that was
not possible when the teams were working independently.
As for costs, synergies allow for the creation of economies of
scale. For example, a merger can reduce multiple levels of
management and duplication and spread fixed cost technologies over larger
operations.
At SOMMOS we improve results through
an integrated approach of
disciplines, processes and co-workers. SOMMOS creates environment for
success and optimizes the coherence of key
factors to success.
