“Do sweat the small stuff – in business development and sales,nowadays, it’s all about the small stuff”

Big used to matter. Big meant economies of scale. Mass production and efficiency, volume, numbers and above break even...it's all about value!!! Value was added in ways that big organizations were good at.Big manufacturing, widespread distribution,huge sales force, etc.Big planes were better than small ones, because they were faster and more efficient. Get Big Fast was the motto for startups, because big companies can go public and get more access to capital and use that capital to get even bigger. Remember World On Line, TheGlobe.com,eToys.com and many others..they raised millions within short time but failed even quicker.Today, little companies often make more money than big companies. Little jets are way faster (door to door) than big ones. Big accounting and consultancy firms were the place to go to get audited if you were a big company, because a big accounting firm could be trusted. Big law firms were the place to find the right lawyer, because big law firms were a one-stop shop. But look what is going on at e.g.KPMG? What can one learn by what happened to Bram Moszkowicz? And many other examples we can refer too!?No, today it is more all about the small than big. Small is the new big because small gives you the flexibility to change the business model when your competition changes theirs.A small law or consultancy or accounting firm or ad agency is succeeding because they’re good, not because they’re big. So smart small companies are happy to hire them.A small restaurant has an owner who greets you by name.That is were the difference is and will be made.And in todays world competition is heavy, differences are small...so we say, do sweat the small stuff as it is all about the small stuff.It is all about "slight edges" Are you ready to face the challenge and find out what makes the difference in your future? Get connected to the solutions you need by allowing us the honor of aiding, coaching and/or managing key services for best success!!!

Market entry Benelux or Europe with immediate kick off?

Many companies successfully operate in their home market or neighbouring country markets. Due to economical market development and circumstances entrepreneurs are tended to focus on cost saving measures, optimization of processes, even the lay off of talented co-workers resulting in the "loss of knowledge".Through market development focussed on new area's and new niches
and based on a solid market entry plan organizations  will not only stabilize their business but increase their businesses. Developing a market entry strategy involves analysis, planning, organization, execution and control.

Adsom consultancy is a "small and pragmatic" Strategic & Operational Consultancy & Management firm. Adsom facilitates your market entry and local presence.When considering to establish your presence in The Netherlands or Benelux, you require information on many different topics. At Adsom we can help you gather the relevant information. Since 1982 Adsom has built expertise and a network of contacts in various business & industrial fields, and have acquired the knowledge of local conditions and practices, which enables them to operate successfully in the multi-lingual, multi-cultural European market. Through our extensive business network, we manage or put you in contact with lawyers, notary, accountants, fiscal specialists, real estate agencies and governmental business facilitators. These contacts are experts in their respective fields and have worked together with our clients on many occasions.
In addition, Adsom can give you a unique insight into the labour markets, providing you with valuable information on labour law, compensation and benefits as well as useful information on candidate demographics.

Immediate execution of sales & marketing in The Netherlands? We are part of your organization and are teamed up for an immediate kick off in sales & marketing.

For more information please contact Mario via http://nl.linkedin.com/in/mariokruysse or https://www.facebook.com/profile.php?id=1785666247